millimetre design - brubakers, drogheda

Senior BRAND designer/graphic designer

duties: branding | signage fit out | graphic design | project management

 

branding

The concept for the Brubakers brand was to create a contemporary spin on prohibition era speakeasies and jazz club design, relying on the use of illustration, moody colours and aged metals. The logo harkens back to this time, using an appropriate font & ribbon but with a cleaner, more modern finish. Signage developed was bright, colourful and well lit, utilising a variety of materials & finishes to give a sense of the eclectic nature of jazz clubs from that era.

SIGNAGE FIT OUT

Neon, box-cut lettering and light boxes were used to create feature pieces of signage in each area of the bar. Commissioned individual art pieces where woven into the design and interiors of the Front and Courtyard bars.

graphic design

Food menus were displayed on aged metallic clipboards, with colourful illustrative decorations and typeset in fonts appropriate for the time. Cocktail Menus utilised illustrations and icons to demark the various offerings.

project management

Assisted in the creation of signage schedules and tender packs. Provided budget analysis for submitted tenders.